|
Fanta is another brand from The Coca-Cola Company for a carbonated soft drink with bold fruit taste. First invented in Germany, the name Fanta comes from the word "Fantasie" which means imagination. Since 1960, Fanta has been distributed around the world with teenagers aged 12-19 being the largest number of its consumers. There are more than 70 kinds of Fanta fruit taste in the world today with Orange being the largest volume contributor.
In Indonesia, Fanta was first introduced in 1973 and Fanta has many fruit flavor innovations to answer the market needs. Today Fanta has 3 flavors Strawberry, Blueberry, and Orange. Consumers around the world, particularly teens, fondly associate Fanta with happiness and special times with friends and family. This positive imagery is driven by the brand's fun, playful personality, which goes hand in hand with the bright color, bold fruit taste, and tingly carbonations.
|
|
|
|
|
|
|
|
Strawberry |
Orange |
Blueberry |
|
|
|
|
Can
