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Employment
General Information
History
Ingredients
Soft Drink & Health
Myths and Rumours
| EMPLOYMENT |
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How can I apply for a job?
You can apply for a job by sending your resume to |
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National Resourcing & Planning, HR Department
Email : idn_recruitment@sea.ccamatil.com
Or address :
Coca-Cola Distribution Bottling Indonesia, National Office
Jl. Teuku Umar Km. 46 Cibitung Bekasi 17520
Telp. (021) 883 22222 or Fax (021) 8833 0121
You can also submit your resume using our Online Registration
facility from our website www.coca-colabottling.co.id
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| GENERAL INFORMATION |
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What
is the difference between Coca-Cola
Amatil and The Coca-Cola Company?
Coca-Cola
Amatil (CCA) is an
Australian public company, listed on the Australian Stock
Exchange, that manufactures, packages, distributes, markets
and promotes the trade market products of The Coca-Cola Company
in the Asia-Pacific region. CCA also manufactures and markets
its own beverage products. CCA is the parent company of Coca-Cola
Bottling Indonesia.
The Coca-Cola Company (TCCC) owns the trade marks and supplies
proprietary soft drink concentrates and beverage bases to
Coca-Cola
Amatil. TCCC also
produces the advertising and programs to support those products.
TCCC is the largest shareholder in CCA and has a number of
its senior executives serving on CCA's board of directors.
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| HISTORY |
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Who
invented Coca-Cola? Where and when was it invented?
Coca-Cola was invented in May 1886 by Dr. John S. Pemberton
in Atlanta, Georgia. The name "Coca-Cola" was suggested by
Dr. Pemberton's bookkeeper, Frank Robinson. He penned the
name Coca-Cola in the flowing script that is famous today.
Coca-Cola was first sold at a soda fountain in Jacob's Pharmacy
in Atlanta by Willis Venable.
During the first year, sales of Coca-Cola averaged nine drinks
a day, adding up to total sales for that year of $50. Since
the year's expenses were just over $70, Dr. Pemberton took
a loss.
Today, products of The Coca-Cola Company are consumed at the
rate of more than one billion drinks per day. |
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| INGREDIENTS |
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What
does Coca-Cola contain ?
Coca-Cola is carbonated beverage consisting of refined sugar,
flavor syrup, purified water, concentrate and carbon dioxide.
The principal ingredients used in all our soft drinks are
listed in the ingredient declaration on the bottle crown or
closure, the can, or the label of the larger-sized bottles.
We conform to all labeling regulations just as we comply with
all other laws of the countries in which our products are
sold. Because flavor formulations are very valuable proprietary
information, we do not discuss the blend of flavoring materials
used by The Coca-Cola Company. |
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How much is Coca-Cola's water
content ?
Coca-Cola contains 90% water, while Diet Coke's water content
is up to 99%. |
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Does Coca-Cola contain any
animal products or by-products ?
No. Coca-Cola contains no animal products or by-products, and
no alcohol or harmful substance. |
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What about the sugar and
calorie content ?
Coca-Cola contains 10.6 grams sugar and 41 calories per 100ml,
which is approximately the same as that found in fruit juice.
Diet Coke contains no sugar and only 0.41 calories per 100ml
that is safe for diabetics. |
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Why are soft drinks carbonated
?
Carbonation creates the "tingly fizz", giving soft drinks a
refreshing taste and 'sparkle' and 'bubble' effect whenever
the beverage is poured. |
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Is there any chemical substance
in Coca-Cola ?
Chemical substances added to food production process are called
additive. The additive is added under strict analysis and regular
monitoring that meet quality standard and legal requirements. |
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| SOFT DRINK & HEALTH |
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Can
soft drinks be part of a healthy diet?
Soft drinks contribute to the diet in two ways. Because they
are predominantly water, they can help quench thirst and meet
the body's fluid requirement -- about two quarts of liquid
a day. In addition, soft drinks sweetened with sugar provide
carbohydrates, which are readily available to the body for
quick energy. Although soft drinks make these nutritional
contributions to the diet, the Company markets them as a source
of simple refreshment.
As long as individuals balance their food choices, any food
(including soft drinks) can be part of a healthy, enjoyable
diet. Some people like to think of foods as either "good"
or "bad," but there's no such thing as a "bad food" -- only
"bad diets." According to most nutrition experts, the best
way to ensure that you eat a good diet is to eat a variety
of foods in moderation. |
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Should
I be concerned about the amount of sugar or calories in soft
drinks?
It may surprise you to know that the amount of sugar and calories
in soft drinks is about the same as many fruit juices. An
8-ounce serving of Coca-Cola classic, for example, contains
no more sugar and calories than 8 ounces of orange juice,
and less sugar and fewer calories than 8 ounces of apple juice
or grape juice. And, the body can't tell the difference between
the natural sugar you get from fruit juice and that added
to soft drinks.
Sugar does not cause heart disease, cancer, diabetes or obesity.
People gain weight when they consume more calories than they
expend. Sugar does provide calories (4 per gram), but other
digestible carbohydrates (like starch) and protein provide
the same amount. And, you should know that other caloric sources,
namely fat and alcohol, provide many more calories per gram
than sugar does: alcohol provides 7 calories per gram, and
fat provides more than twice as many as sugar (9 calories
per gram). Sugar is the source of calories in regular (non-diet)
soft drinks. |
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Does
sugar make children hyperactive?
Definitely not. Sugar does provide energy to the body; however,
making energy available by eating something sweet is not the
same as causing someone to be active and excited. The concern
that eating sugar makes children hyperactive originated in
the mid-seventies and was based on anecdotal observations
by parents and teachers. A parent would see his child eat
cake and drink fruit punch at a party, for example, and then
notice an increase in activity. The natural tendency was to
link the hyperactive behavior to what the child consumed and
to disregard other factors that may have played a role. However,
well-designed studies that control for these other factors
show no association between sugar consumption and hyperactive
behavior. In fact, after reviewing research in this area,
the FDA, the U.S. Surgeon General, The American Dietetic Association
and the National Academy of Sciences have failed to find substantive
evidence to prove a cause-and-effect relationship between
sugar consumption and hyperactivity. |
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Are
soft drinks bad for my teeth?
All common sugars, even those in fruits and starches, contribute
to the development of tooth decay. It's worth noting that
as soft drink consumption has increased over the past decade,
tooth decay has decreased dramatically.Three factors help
explain this.
First, the widespread use of fluoride in drinking water, toothpastes
and mouthwashes has greatly improved dental health, making
teeth more resistant to acid attack from plaque bacteria.
Second, the sugar in soft drinks has minimal effect on teeth
because it's in a liquid form. The sugar passes quickly through
the mouth rather than sticking to the teeth. It's gone before
it really can have an effect. Third, teeth in the mouth are
constantly bathed by saliva. This helps neutralize both the
acid in soft drinks and that which is produced when plaque
bacteria digest sugar and other carbohydrates.
Comments like "a tooth placed in a glass of Coke will disappear"
are misleading. A tooth will not disappear if left in a glass
of Coke. Actually, the "tooth in Coke demonstration" in no
way creates a real-life situation. The teeth in your mouth
are alive, not dead. They're exposed to Coke for only a short
amount of time rather than sitting for days in a glass of
Coke. Any acidic beverage, including orange juice, would produce
the same results. Your teeth are constantly bathed by saliva,
which helps buffer the effects of acids from beverages and
foods, greatly reducing any effect on tooth enamel. Finally,
saliva contains minerals, such as calcium, phosphorus and
fluoride, which replace any mineral loss from the tooth enamel.
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Does
soft drinks have a lot of caffeine?
While many soft drinks are caffeine-free, some contain a small
amount of caffeine as part of the flavor profile. An 8-ounce
serving of Coca-Cola classic has no more than 23 milligrams
of caffeine, which is about one-third the amount found in
the same amount of brewed coffee, and less than the caffeine
content of tea.
The caffeine that is added to Coca-Cola classic, diet Coke
and the other products in which it is used is for flavor purposes
only. We use only the amount necessary to achieve the appropriate
optimum flavor profile for the particular product sold. In
fact, in the United States and in many other countries, the
level of caffeine in most soft drinks is well below the amount
legally permitted by regulatory agencies, such as the U.S.
FDA. |
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Is caffeine
safe?
According to the FDA, there is no evidence to show that caffeine
in carbonated beverages would render these beverages injurious
to health. Numerous studies have examined the relationship
between caffeine and various diseases.
The bulk of scientific research does not support a link between
caffeine consumption and heart disease, hypertension or irregular
heart rate. Results of studies looking at a possible connection
between caffeine and cancer confirm the position of the American
Cancer Society, which states that "there is no indication
that caffeine. is a risk factor in human cancer." Also, both
the National Cancer Institute and the American Medical Association
have reported no connection between caffeine intake and the
occurrence of fibrocystic breast disease. And, studies involving
thousands of pregnant women also fail to show an increased
risk of birth defects, even among the heaviest caffeine consumers.
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Is caffeine
addictive?
It has become popular to use the word "addiction" loosely.
People will sometimes say they are "addicted" to chocolate,
football or watching television. But, according to the World
Health Organization, "There is no evidence whatsoever that
caffeine use has even remotely comparable physical and social
consequences which are associated with serious drugs of abuse."
Some people who have consumed large quantities of products
with caffeine on a regular basis and then suddenly reduce
their intake substantially have reported experiencing temporary
symptoms such as headaches or fatigue lasting over a two-
or three-day period. Because the caffeine levels used in soft
drinks are low, it is unlikely that such side effects would
occur from a cessation of soft drink consumption. |
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Does
carbon dioxide have harmful side effects?
Carbon dioxide, when added to water for carbonation, is not
harmful upon ingestion. Like other food ingredients, carbon
dioxide has been reviewed by regulatory authorities worldwide
and its safety has been confirmed. Carbonation has no documented
effects on the gastrointestinal tract or on general health.
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Does
the acidity in Coke damage teeth or bones?
There is a small amount of edible acid present in many foods,
including fruit juices, buttermilk, and soft drinks. These
foods are not acidic enough to harm your body tissues -- in
fact, your own natural stomach acid is much stronger. The
consumption of soft drinks, including colas, does not cause
weak bones. In fact, the amount of phosphorus found in soft
drinks is similar to the level found in orange juice. Insufficient
calcium intake, hormonal imbalances, lack of physical activity,
and normal aging processes are the primary causes of weak
bones. The rumor that "a tooth placed in a glass of a soft
drink will vanish" is misleading. This in no way creates a
real life situation. The teeth in your mouth are alive, not
dead. They're exposed to Coke for only a short amount of time
rather than sitting for days in a glass of Coke. Although
many soft drinks are acidic in nature, under normal consumption
conditions, they are no more acidic than many fruit juices,
including orange juice. Because your teeth are constantly
bathed by saliva, which helps buffer the effects of acids
from beverages and foods, the effect on tooth enamel is greatly
reduced. Finally, saliva contains minerals, such as calcium,
phosphorus and fluoride, which replace any mineral loss from
the tooth enamel. This natural protection is lost when an
extracted tooth is placed in a glass of liquid. Unlike teeth,
bones are never exposed directly to the foods and beverages
we eat. |
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Is there
any relationship between soft drinks and kidney stones?
Soft drinks do not cause kidney stones. In fact, the opposite
is true. An inadequate intake of fluids is a major contributing
factor to the formation of kidney stones. Soft drinks provide
a pleasant and refreshing way to consume part of a person's
daily fluid requirement, thereby encouraging adequate fluid
intake. |
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Who
certifies that your products are kosher?
In Indonesia, all of our products passes routine audit held
by Majelis Ulama Indonesia (MUI) which then certifies that
our products are kosher. |
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MYTHS AND RUMOURS |
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All our soft drinks are wholesome beverages
manufactured in compliance with the laws of nearly 200 countries
throughout the world where our products are marketed. Unfortunately,
the incredible power of the Internet is sometimes used to
spread false information about the ingredients in our products.
There are several baseless rumors circulating on the Internet
claiming that ingredients in our products can cause health
problems. We've gathered some of those rumors here so that
you can easily get the facts about these false claims. |
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There is a message making the rounds
on the Internet that says that carbonated soft drinks can
be used for a variety of household purposes, such as removing
rusty bolts and cleaning greasy clothes. Is this true, and
does it mean soft drinks are unhealthy?
The message you cite also mentions that baking a ham basted
with Coca-Cola produces a delicious gravy -- and that is definitely
true! The other claims in the message may also be true to
a lesser extent because there is a small amount of edible
acid present in many foods, including fruit juices, buttermilk,
and soft drinks, such as Coca-Cola. These foods are not acidic
enough to harm your body tissues -- in fact, your own natural
stomach acid is stronger. It is possible that the edible acid
in any of these products could have the effects described
in the E-mail you mention, even though it's still quite safe
to drink these products. However, we don't make any claims
relating to other uses. Instead, we recommend using products
which were designed for cleaning or rust removal. |
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Rumor:
The acidity of cola drinks is strong enough to dissolve teeth
and bones
Our Response: Almost all foods naturally contain a small amount
of acid, including fruit juices, buttermilk, and soft drinks.
In fact, cranberries, lemons and limes are examples of fruits
that are more acidic than Coca-Cola. Acids, such as phosphoric
and citric acid, add a pleasant tartness to a beverage. Phosphoric
acid provides phosphorus which is an essential element of
bones and tissues. None of these foods are acidic enough to
harm our body tissues -- our own natural stomach acid is stronger.
Soaking something in a soft drink or rubbing something with
a cloth soaked in a soft drink is not at all like drinking
a soft drink. People don't hold soft drinks in their mouths
for long periods of time, or rub their teeth with fabric soaked
in soft drinks, so it doesn't make sense to extend these possible
affects to normal use of the product. Because our teeth are
constantly bathed by saliva, which helps buffer the effects
of acids from foods and beverages, the effect on tooth enamel
is greatly reduced. In fact, the acids in most foods are neutralized
to a large degree by the saliva in the mouth long before they
reach the stomach. |
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Rumor:
Some products of The Coca-Cola Company contain alcohol
Our Response: All of our soft drinks are nonalcoholic beverages.
The ingredients and manufacturing processes used in the production
of our soft drinks are rigorously regulated by government
and health authorities. In every country where our products
are sold, our soft drinks are recognized by the local government
and health authorities as nonalcoholic. |
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Rumor:
Rat urine on soda can kill consumer
Our Response: Many versions of this rumor claim that a relative,
friend or coworker died after drinking a can of soda. The
rumor claims that the top of the can was encrusted with dried
rat's urine. It also states that canned drinks and other foodstuffs
are stored in warehouses and containers that are usually infested
with rodents and then are transported to retail outlets without
being properly cleaned. This particular rumor has been around
for years, but has recently made a comeback in Europe. This
rumor about a dirty soft drink can cause someone's death is
simply not true. The Coca-Cola Company and all our bottling
facilities adhere to a very rigorous quality assurance program
to ensure the highest level of sanitation and to create superior
quality products. We have very active and strict food inspection
systems that regulate all of our plants and warehouse facilities,
and rodent detection is one of the most basic things for which
they inspect. In addition, governmental authorities enforce
strict legal and regulatory systems that prohibit the storage
of food and beverage products in warehouses that do not meet
appropriate sanitation standards. Cans leave the factory in
foil sealed boxes and are only opened when the cans are put
on the shelf. This means that even while in sales warehouses
they are protected by foil. The only time this packaging is
exposed would be on the shelves of food stores. Naturally
if the store environment seems dirty, it is advisable to clean
anything you might put in your mouth. |
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